Identification of customers’ requirements using a well-defined approach is the best practice adopted by KPJ Ipoh. Suggestion boxes are placed in strategic areas of the hospital, an online customer feedback system is provided on the website, and face-to-face customer satisfaction surveys are conducted on a regular basis. KPJ Ipoh’s complaint mechanism has a two-tier structure consisting of in-patient and out-patient feedback. All the information on the customer complaint are well-managed for future business sustainability.
Tuesday, 28 March 2017 17:33
Care for life : Excellent customer service culture at KPJ Ipoh Specialist Hospital (2015)
- Best Practices Type: Success Stories
- Industry: Services
- Company Name: KPJ Ipoh Specialist Hospital
- Geographical: Perak
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