Alibaba has armed Lazada with the most-advanced eCommerce technology infrastructure in this region. Lazada’s pace of innovation has accelerated over the past 18 months, with Livestreaming, the ”LazGame” gaming channel, and CLEO, our customer care Artificial Intelligence (AI) chatbot. Lazada has also tapped into Alibaba’s search technology and data-driven tracking capabilities, to provide a better experience for customers and more intelligence to merchants and brands on their customers’ desires. To better serve the new customers and its brands and sellers, Lazada has made advancements in its logistics ecosystem to support the brand partners by expanding its LazMall Guaranteed Delivery. The new feature expanded to the whole of West Malaysia to assure shoppers of timely deliveries and for the sellers and brands to reach and scale up their business opportunities. Through Lazada innovative logistics solutions, the company is also able to provide better service, better cost and ensure capacity as well as giving its merchants access to competitive rates, enabling them to create a better shopping experience for their customers.

The digital economy will be a critical factor in Malaysia’s economic recovery. We have seen a significant shift in the business landscape, with more local SMEs digitalising their businesses by going online. Since beginning of 2020, the number of new sellers on Lazada increase by 300% as Malaysians increasingly look towards online solutions for their everyday needs. With one-third of Malaysians shopping on our platform every month, we hope our stimulus packages such as the Pakej Kedai Pintar and partnership with the government on the ringgit-for-ringgit co-funding program along with the medium-sized enterprises (MSMEs) eCommerce campaign will assist SMEs to get back on their feet and speed up their recovery. Mr. Leo Chow, Chief Executive Officer, Lazada Malaysia.

LEAN project has helped the company create an SOP for the customer service workers and the cashiers to reduce the finding time and make the inventory management easy and manageable. The team members also mutually agreed on creating a standard manual of 5S practice to guide the business operation at PTAF. It will then be used at three central locations- small equipment store, payment counter and electrical store. The 5S practice has improved the in-store environment and storage system, reducing the lead time in the selling process and inventory management. PTAF has made significant progress in its operations after the implementation of the LEAN program. Through Project 1, the company made tremendous progress in lead time where prior to LEAN implementation, it needed approximately 34 minutes to complete a whole selling task. After implementing LEAN, it only needs 27 minutes which brings the total reduction to 21 percent. The Process Efficiency and First Time Quality rate also increase from 60 percent and 0.95 to 63 percent and 0.98, respectively.

PTA First is currently thriving as the largest Malaysian Electrical Appliance Store in the wholesale and retail trade in the east coast region. In order to maintain its achievements, PTAF is always offering attractive pricing strategies to help the locals to own the electrical appliances they’ve always wanted to have. However, to stay competitive in the market, business strategies have to be tied up with the effort to reduce waste through LEAN projects. A total of four LEAN projects were conducted, starting from 14th of March and ended on 6th of September 2017.Through these projects, PTAF is not only able to eliminate wastages in existing work processes; it can also increase service quality to customers which subsequently contributes to the company’s revenue. Haji Anuar Husain, Founder, PTA First (M) Sdn Bhd.