News
Thursday, 07 February 2019 12:17

October 22, 2018, The Edge Malaysia - China is The World's Retail Laboratory

China has fewer malls and stores than the US, but even these have seen sales slump as consumers prefer to venture outside for experiences, not shopping. In a sign of e-commerce's dominance over bricks-and-mortar retail, internet giant Alibaba Group Holding Ltd, which runs the biggest e-commerce platforrn in the world,last year paid about US$6 billion to take control of China's top supermarket chain and one of its biggest department-store franchises. Its goal, according to Vey-Sem Ling, senior internet analyst at Bloomberg Intelligence, is to have "control over more and more data on customers", whether they are shopping in stores or online. "Going into offline areas allows them to expand their addressable market beyond 800 million internet users to possibly every person in China," Ling says.

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Published in Information
Thursday, 07 February 2019 11:31

October 8, 2018, The Edge Malaysia - Weaving Artificial Intelligence Into Marketing Strategies

"As everyone and everything is becoming more interconnected, advertising and marketing efforts will be more personalised. We will transform all the information gathered via social listening tools into action-able insights to help businesses make marketing and advertising decisions," says Chitpol. "But in the future, AI will make these decision and make plans based on all the information and insights gathered. If we have more information, that will help consumer personalisation.Then,businesses can advertise directly to consumers."

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Thursday, 07 February 2019 11:11

October 8, 2018, The Edge Malaysia - The Professional Farmer From The Land of The Hornbills

Wei learnt that while Bayer sold a lot of chemicals and fertilisers to the Malaysian market, its focus was not just on selling but also servicing the market. "My job back then was to make sure that customers used the products correctly rather than pushing sales. If the company's data showed that clients were suddenly increasing their purchases, we had to investigate why," he says.

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Thursday, 07 February 2019 10:10

October 8, 2018, The Edge Malaysia - The Man Who Transformed Airport Lounges

Over the last 20 years or so, international airports have intensified their competition with one another in trying to attract more passenger footfall. Plaza Premium Lounge was a shot in the arm for these airports. Not only was it a revenue stream sans operating costs for airport management, passengers were starting to plan their trips by taking into account the airports that had these facilities.

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Thursday, 07 February 2019 09:39

October 8, 2018, The Edge Malaysia - Making Space For Work

In fact, over the last five years, the Klang Valley in particular has seen the mushrooming of such spaces. All of them strive to offer something unique to their clients to differentiate themselves — not only from each other but also from conventional office spaces. Enterprise spoke with several founders of these co-working spaces to find out what makes them tick and how they are doing.

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Published in Manage change
Friday, 01 February 2019 18:27

September 3, 2018, Berita Harian - Berhenti Kerja Bina Jenama Dairy Go

Trend kini semuanya nak senang dan mudah. Jualan melalui dalam talian adalah medium paling pantas dan mudah untuk mendekati pelanggan. Saya selalu pesan kepada usahawan muda di luar sana atau mereka yang ingin menjadi usahawan. Gunakan peluang yang ada sebaik mungkin. Kita kini sudah ada media sosial, gunakan sepenuhnya dalam meningkatkan perniagaan” Norazura Md Posdzi, Pengasas Dairy Go.

Published in Information
Friday, 01 February 2019 16:33

September 3, 2018, The Star - Green Minds Shows Their Creativity in Competition

iG-HOME is a multi-disciplinary programme by Pintar Foundation and Universiti Kebangsaan Malaysia (UKM) which inculcates interest in environmental sustainability through implementation of science and technology.technology.The initiative funded by Yayasan Hasanah aims to raise awareness among students. their families and local communities about environmentally-friendly production and consumption practices as well as sustainable living.

Published in Information
Friday, 01 February 2019 16:05

September 10, 2018, The Edge Malaysia - Winning Debut For Hartalega

"To encourage participation from all levels in the organisation, we have a point system that allows employees to accumulate points when they participate in these activities and earn handsome rewards. The response from employees has been very positive, " says Kuan. The fact that the company has the largest market capitalisation among local glove makers and isn the most innovative nitrile glove manufacturerin the world has enabled it to built a strong brand name to attract talent.

Friday, 01 February 2019 15:34

September 10, 2018, The Edge Malaysia - Who's Got Your Back? American Express Does

One of the American Express Malaysia's core values is to provide powerful backing to their colleagues, customers, partners and communities where they live and work. Recognizing the evolving landscape in today's workplace, American Express Malaysia constantly strives to create an inclusive workplace for a modern and agile workforce.

Friday, 01 February 2019 12:03

September 10, 2018, The Edge Malaysia - SP Setia Changes With The Times

"Team Setia" is more than just a motto and catchphrase at SP Setia Bhd. It encapsulates the value of teamwork , which is actively nurtured at every level, be it the physical environment of their offices to the daily staff activities. Another area that SP Setia pays close attention to is training its employees. At every level, employees are given oppurtunities to undergo training or coaching so they feel empowered.

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